Would Pinterest Deal Reverse PayPal’s Split From eBay 6 Years Ago?, says Forbes

From Forbes:

If the news that PayPal PYPL is looking into buying Pinterest to be able to combine that site’s e-commerce business with its own payment system sounds like a good idea, it’s because it is – and PayPal has been there before.

Prior to 2015, PayPal and eBay EBAY were one company, combining the idea of consumers being able to buy the latter’s offerings using the former’s technology. Six years ago, PayPal was split off and it seems to have spent much of its time ever since trying to get back into e-commerce.

Should this huge deal happen – and at this point it is just an unconfirmed report – it will be one of the biggest tech mergers of the past few years. It would also seemingly give PayPal what it once had with eBay and as such, would call into serious question the entire strategy of separating e-commerce from larger companies in the first place.

That is happening right now in the legacy retailing category where Hudson’s Bay Co. has split its Saks Fifth Avenue brand into physical and digital operations, with plans to take the latter public. While the company contents the two sides of the same nameplate will continue to coordinate their activities and remain seamless to shoppers, some people question that and say two different companies with two different objectives will have a hard time keeping their merchandising and marketing in sync.

Continue reading Would Pinterest Deal Reverse PayPal’s Split From eBay 6 Years Ago? on Forbes

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